The University of Queensland (UQ) sent another creative stewardship video at the end of the calendar year via eMail to its alumni and donors.
The UQ three-minute video really impresses us as it shows gratitude, it showcases various projects and impacts of giving across campus, and it is presented from the hearts of those impacted. “Thanks to our donors and alumni” is a clause used repeatedly throughout the video, which is as outstanding as the others we have blogged about in the past.
The stewardship video is also timely as it appears to join the mannequin challenge, a viral Internet video trend where people remain frozen in action like mannequins while a moving camera films them.
Kudos to UQ for producing another outstanding thank you/donor care video. A terrific way to end the year with a heartfelt message to supporters.
Stephen Mally brings over three decades of fundraising and non-profit consulting experience.
Having served as a fundraiser in the United States, Stephen transitioned to consulting in Asia-Pacific, Europe, and North America in 2008. He is the CEO and Director of FundraisingForce, a boutique consulting firm based in Sydney, Australia and Rancho Mirage, CA. As a consultant, he has worked with thousands of schools, universities, and charities gaining a vast amount of exposure to diverse organisations and fundraising programs. Stephen acquired his Certified Fundraising Executive (CFRE) credential in 2011.
Stephen was named a Fellow of the Fundraising Institute Australia (FIA) in 2017. He served on the FIA Board for six years and currently serves on the CFRE International Examination Committee and, also, the CFRE International Board as its Chair. Additionally, he serves on the board of Pink Elephants Support Network in Australia.
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