Several weeks ago, I wrote about an important day of the year – #GivingTuesday. In fact, I would say it is my favourite day of the year because this campaign brings a boost in charitable giving worldwide. We see a boost in giving of volunteer time and of donor financial support all across the nation.
This weekend, in the United States, is a weekend of indulgence. Thursday is Thanksgiving Day in the US, a day when people indulge in amazing food prepared by love ones. Thanksgiving is followed by the biggest retail-shopping weekend of the year. Black Friday, Small Business Saturday and Cyber Monday. Next Tuesday, better known as #GivingTuesday, is a terrific campaign to promote the opportunity for people to give back to their communities and support the charities they love.
Mark your calendars for 2 December – #GivingTuesday. Give your time next Tuesday to a charity of your choice. Give a little extra gift to a few of your top charities. Make a major gift to charity you have been pondering for a while. I plan to act on my own suggestion and give a financial contribution to each customer @FundraisingForce has worked with in 2014. I challenge every supplier in the non-profit space to do the same. Additionally, I am planning to donate hundreds of toiletries to a Brisbane homeless organisation in hopes those toiletries will help a lot of homeless people in need.
There are dozens of ways in which you and your organisation may be involved in #GivingTuesday. It is not too late to get involved in this campaign and movement. Together, let’s make 2 December the biggest #GivingTuesday ever.