McGrath Foundation sent a superb donor care video to all their regular givers yesterday.
In the video message, Glenn McGrath repeatedly uses words such as “you” and “your” as he expresses heartfelt thanks. It is 50 seconds of gratitude, wrapped up in a low cost film, and blasted out to every regular donor via Email.
Looking for a best practice donor care piece? McGrath Foundation set an example for all charities to follow in the new financial year.
Stephen Mally brings over three decades of fundraising and non-profit consulting experience.
Having served as a fundraiser in the United States, Stephen transitioned to consulting in Asia-Pacific, Europe, and North America in 2008. He is the CEO and Director of FundraisingForce, a boutique consulting firm based in Sydney, Australia and Rancho Mirage, CA. As a consultant, he has worked with thousands of schools, universities, and charities gaining a vast amount of exposure to diverse organisations and fundraising programs. Stephen acquired his Certified Fundraising Executive (CFRE) credential in 2011.
Stephen was named a Fellow of the Fundraising Institute Australia (FIA) in 2017. He served on the FIA Board for six years and currently serves on the CFRE International Examination Committee and, also, the CFRE International Board as its Chair. Additionally, he serves on the board of Pink Elephants Support Network in Australia.
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