About Us
FundraisingForce hires only the most highly experienced fundraisers.
Each consultant carries subject matter expertise in the area assigned. The advantage of a FundraisingForce consultant is the fact that our consultants have walked in your shoes and understand your business inside and out saving you time and project costs.
Stephen Mally
FundraisingForce hires the most seasoned consultants to bring the highest level of expertise to your non-profit organisation or university.
Stephen Mally CFRE FFIA is the Director of FundraisingForce.
Stephen Mally brings over 30 years of fundraising and non-profit consulting to the project. Having served as a 20-year fundraising veteran in the United States for a variety of health care related charities and hospitals, Stephen transitioned to consulting in Asia-Pacific and in Europe in 2008 where he has consulted with over 500 organisations in those regions gaining a vast amount of diverse exposure to diverse organisations, SRM solutions, fundraising programming and fundraising operations.
Stephen acquired his Certified Fundraising Executive (CFRE) credential in 2012. Less than 150 fundraisers in Australia and New Zealand hold the CFRE credential, which is the first globally recognised credential for fundraising professionals. CFRE International certifies experienced fundraising professionals aspiring to the highest standards of ethics, competence and service to the philanthropic sector.
Stephen was named a Fellow of the Fundraising Institute Australia (FIA) in 2017.
Speaking Engagements
Stephen Mally, Director, FundraisingForce, is currently accepting requests for speaking engagements that may be wrapped around his travel schedule.
A frequent presenter, Stephen has spoken at regional, national, and international fundraising and management conferences, including:
- Association of Development and Alumni Professionals in Education (ADAPE)/EducatePlus
- Association of Fundraising Professionals (AFP) Massachusetts
- Association of Fundraising Professionals (AFP) Hong Kong
- Association of Fundraising professionals (AFP) Singapore
- Association of Professional Researchers for Advancement (APRA)
- Blackbaud Conference for Nonprofits United States
- Blackbaud Conference for Nonprofits Asia-Pacific
- Council for Advancement & Support of Education (CASE) Asia-Pacific
- Fundraising & Philanthropy Magazine Australasia
- Fundraising Institute Australia
- JBWere
- The Newport Initiative
- Pathways Australia
- Variety – the Children’s Charity Australia
- Variety – the Children’s Charity International
- Women in Development (WID)
Stephen has also been published in:
- Third Sector Magazine (March 2017).
- The Non-Profit Voyeur (Fundraising and Philanthropy Magazine, April 2014).
- I’m Watching You! Fundraising and Philanthropy Magazine (April 2013 and May 2012).
- Data Hygiene is Everybody’s Business Fundraising and Philanthropy Magazine (April 2011).
- Data Hygiene is Everybody’s Business Fundraising Institute New Zealand (FINZ) (June 2010).
- Ask Your Constituents for Money? You Bet! A white paper for Association of Fundraising Professionals (AFP and Blackbaud (May 2008).
Our Services
CRM Selection
Whether your organisation is selecting a constituent relationship management (CRM) solution for the first-time or is upgrading something already in place, our expert consultants will work with your team to find the perfect solution to meet the requirements of your non-profit organisation or university.
FundraisingForce will assist your charitable organisation to:
- Identify and document organisation-wide requirements.
- Craft a tender for proposals.
- Manage the demonstrations.
- Serve as a bridge between your organisation and the suppliers.
The end result is an ability for your organisation to focus on fundraising and management of your non-profit organisation while being guided through the very difficult and important process to select a solution to meet your organisation-wide requirements.
FundraisingForce has no affinity to any supplier or product in the marketplace. We truly are the independent and objective partners to help you find the best fit for your organisation.
Database Analysis
Not every organisation seeks to replace their constituent relationship management (CRM) system. Some simply need a “tune up” of their CRM solution in order to realign it to meet the non-profit organisation’s business objectives.
Your CRM is the most important asset your organisation owns. Receiving an external, independent analysis is the best way for your organisation to determine if you are making the best use of your CRM. Our firm has experienced consultants who have conducted more than 750 of such analyses over the last several years and has expertise to identify areas for improvement, opportunities to implement best practices, and ways in which your organisation may increase fundraising and decrease costs.
Fundraising Review/
Strategic Planning
Fundraising Review
Have you ever looked at something for weeks, months, or even years, and failed to see the issues or opportunities for improvement? An objective, outsider evaluation of your overall fundraising program is often times the best way to analyse what is working well, which programmes deserve an “early retirement” and where there is a chance for revitalisation or new programmes to take their place.
Fundraising Strategic Planning
A fundraising review is the first step in an overall strategic planning process. A fundraising strategic plan (FSP) is a three-year roadmap to guide your organisation toward a destination. A FSP is a vital component, which identifies the overall fundraising goal of the organisation, breaks the goal into specific strategies by fundraising area, and offers key objectives, tasks, and assignments at the programmatic level. Every person in your organisation will participate in the process to receive total buy-in from your team.
The FSP will include:
- A review of fundraising history, including key income streams and associated expenses.
- A review of gaps across the organisation.
- A comparative analysis to show how your organisation stacks against industry peers.
- Goals, objective and assigned tasks by fundraising area.
- Tools to measure the outcomes of the FSP quarterly, annually and across the lifespan of the plan.
Fundraising Program Management
Whether your organisation lacks fundraising expertise, has experienced a recent staff vacancy, or needs an extra set of hands to achieve fundraising objectives, FundraisingForce has experienced fundraisers who may assist in:
- Direct marketing.
- Regular giving.
- Major Gifts.
- Trusts and Foundations.
- Corporate Partnerships.
- Special Events.
- Donor Stewardship/Donor Care.
Mystery Shopping
Ever wonder how your organisation measures up against industry best practices? FundraisingForce offers a mystery shopping service to gain an independent evaluation of your organisation focused on hey areas, such as:
- Donation/gift giving experience.
- Receipting and acknowledgement processes.
- Repeat solicitations of donors.
- Donor care and stewardship.
FundraisingForce has mystery shoppers how will serve as donors of your organisation and conduct evaluations of multi-channel approaches over a timeframe of months or years. Organisations receive a report post-campaign, as well as an annual report, which offers organisation management insight and objective evaluations.
Testimonials
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Blog
Expired mail redirection service
You have seen me write many times about the importance of good data hygiene and the fact that most charities do not perform good data hygiene – even once per year. In 2014 I moved from Sydney to Brisbane. One year later I moved from Brisbane to Sydney. I have a mail redirection with Australia […]
Now here’s an infographic!
Last week I wrote about the importance of telling your story via words and pictures in order to accommodate the two ways adults absorb information. I shared a terrific infographic received as part of an electronic direct marketing communications from my university, the University of Wisconsin. I was pleased to receive another great example from […]
It’s the final quarter of 2015 – set some targets
It’s the final quarter of 2015. What are your plans to make a difference in your non-profit organisation before year end? In Australia, we kick it off with a long holiday weekend – at least in some states, it’s Labour Day. Perhaps this is an opportune time to think about what you will do in these […]
Increase in philanthropy for AUS and NZ Universities
According to a report on higher education giving, philanthropic support of universities in Asia-Pacific grew in 2014. The Council for Advancement and Support of Education (CASE) Asia-Pacific published findings from the Ross-CASE report this month. According to CASE, “the total number of donors giving to the surveyed Australian and New Zealand universities increased from 41,511 […]
Call from University of Queensland hits all the marks
I received a call from a University of Queensland student on Monday night. I am a sucker for these calls. It reminded me of the type of calls I receive from my alma mater, the University of Wisconsin. This call from University of Queensland was superb. The student, a female, thanked me repeatedly for my […]
Infographics tell a story
Remember when you were a child and you loved it when your parents read you a book? You would listen to the story, but you really paid attention to the pictures. As adults we are really not much different. We appreciate the words in document, but we also value the pictures. As the 1971 Rod […]
60 Minutes features McGrath Foundation
McGrath Foundation was featured on 60 Minutes last evening. The heartwarming story took viewers through the ten year history of the Foundation and featured the growth of the organisation from four breast care nurses, when Jane McGrath died in 2008, to 105 nurses today. For me, the story was about the hope McGrath Foundation offers […]
The NFP sector – a sharing sector
The non-profit sector is a sharing sector. Whether it’s benchmarking, conferences, webinars, professional development sessions, or blogs, there is ample opportunity for sharing in the sector. This cross-sector sharing allows for some to shine and others to learn. What have you done this week to either share information or to soak up some knowledge? I attended the […]
Nice surprise at Bankwest ATM
I took money out of a Bankwest ATM yesterday. Using a Bankwest ATM is a first for me. I would not normally use Bankwest except for the fact I learned the bank is affiliated with Commonwealth Bank of Australia, which is my bank. When I received the receipt from the Bankwest ATM machine, the back of the […]
Australia NFP Telemarketers – matching staff to demographics of call audience?
Are telemarketing suppliers hiring callers to better match the demographics of most charity donor files? I am likely to be on many charity mailing and call lists. I receive calls to purchase lottery tickets and to make one off or to join regular giving programs. I have received some really solid telemarketing calls lately. The caller sounds to be, […]
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