About Us
FundraisingForce hires only the most highly experienced fundraisers.
Each consultant carries subject matter expertise in the area assigned. The advantage of a FundraisingForce consultant is the fact that our consultants have walked in your shoes and understand your business inside and out saving you time and project costs.
Stephen Mally
FundraisingForce hires the most seasoned consultants to bring the highest level of expertise to your non-profit organisation or university.
Stephen Mally CFRE FFIA is the Director of FundraisingForce.
Stephen Mally brings over 30 years of fundraising and non-profit consulting to the project. Having served as a 20-year fundraising veteran in the United States for a variety of health care related charities and hospitals, Stephen transitioned to consulting in Asia-Pacific and in Europe in 2008 where he has consulted with over 500 organisations in those regions gaining a vast amount of diverse exposure to diverse organisations, SRM solutions, fundraising programming and fundraising operations.
Stephen acquired his Certified Fundraising Executive (CFRE) credential in 2012. Less than 150 fundraisers in Australia and New Zealand hold the CFRE credential, which is the first globally recognised credential for fundraising professionals. CFRE International certifies experienced fundraising professionals aspiring to the highest standards of ethics, competence and service to the philanthropic sector.
Stephen was named a Fellow of the Fundraising Institute Australia (FIA) in 2017.
Speaking Engagements
Stephen Mally, Director, FundraisingForce, is currently accepting requests for speaking engagements that may be wrapped around his travel schedule.
A frequent presenter, Stephen has spoken at regional, national, and international fundraising and management conferences, including:
- Association of Development and Alumni Professionals in Education (ADAPE)/EducatePlus
- Association of Fundraising Professionals (AFP) Massachusetts
- Association of Fundraising Professionals (AFP) Hong Kong
- Association of Fundraising professionals (AFP) Singapore
- Association of Professional Researchers for Advancement (APRA)
- Blackbaud Conference for Nonprofits United States
- Blackbaud Conference for Nonprofits Asia-Pacific
- Council for Advancement & Support of Education (CASE) Asia-Pacific
- Fundraising & Philanthropy Magazine Australasia
- Fundraising Institute Australia
- JBWere
- The Newport Initiative
- Pathways Australia
- Variety – the Children’s Charity Australia
- Variety – the Children’s Charity International
- Women in Development (WID)
Stephen has also been published in:
- Third Sector Magazine (March 2017).
- The Non-Profit Voyeur (Fundraising and Philanthropy Magazine, April 2014).
- I’m Watching You! Fundraising and Philanthropy Magazine (April 2013 and May 2012).
- Data Hygiene is Everybody’s Business Fundraising and Philanthropy Magazine (April 2011).
- Data Hygiene is Everybody’s Business Fundraising Institute New Zealand (FINZ) (June 2010).
- Ask Your Constituents for Money? You Bet! A white paper for Association of Fundraising Professionals (AFP and Blackbaud (May 2008).
Our Services
CRM Selection
Whether your organisation is selecting a constituent relationship management (CRM) solution for the first-time or is upgrading something already in place, our expert consultants will work with your team to find the perfect solution to meet the requirements of your non-profit organisation or university.
FundraisingForce will assist your charitable organisation to:
- Identify and document organisation-wide requirements.
- Craft a tender for proposals.
- Manage the demonstrations.
- Serve as a bridge between your organisation and the suppliers.
The end result is an ability for your organisation to focus on fundraising and management of your non-profit organisation while being guided through the very difficult and important process to select a solution to meet your organisation-wide requirements.
FundraisingForce has no affinity to any supplier or product in the marketplace. We truly are the independent and objective partners to help you find the best fit for your organisation.
Database Analysis
Not every organisation seeks to replace their constituent relationship management (CRM) system. Some simply need a “tune up” of their CRM solution in order to realign it to meet the non-profit organisation’s business objectives.
Your CRM is the most important asset your organisation owns. Receiving an external, independent analysis is the best way for your organisation to determine if you are making the best use of your CRM. Our firm has experienced consultants who have conducted more than 750 of such analyses over the last several years and has expertise to identify areas for improvement, opportunities to implement best practices, and ways in which your organisation may increase fundraising and decrease costs.
Fundraising Review/
Strategic Planning
Fundraising Review
Have you ever looked at something for weeks, months, or even years, and failed to see the issues or opportunities for improvement? An objective, outsider evaluation of your overall fundraising program is often times the best way to analyse what is working well, which programmes deserve an “early retirement” and where there is a chance for revitalisation or new programmes to take their place.
Fundraising Strategic Planning
A fundraising review is the first step in an overall strategic planning process. A fundraising strategic plan (FSP) is a three-year roadmap to guide your organisation toward a destination. A FSP is a vital component, which identifies the overall fundraising goal of the organisation, breaks the goal into specific strategies by fundraising area, and offers key objectives, tasks, and assignments at the programmatic level. Every person in your organisation will participate in the process to receive total buy-in from your team.
The FSP will include:
- A review of fundraising history, including key income streams and associated expenses.
- A review of gaps across the organisation.
- A comparative analysis to show how your organisation stacks against industry peers.
- Goals, objective and assigned tasks by fundraising area.
- Tools to measure the outcomes of the FSP quarterly, annually and across the lifespan of the plan.
Fundraising Program Management
Whether your organisation lacks fundraising expertise, has experienced a recent staff vacancy, or needs an extra set of hands to achieve fundraising objectives, FundraisingForce has experienced fundraisers who may assist in:
- Direct marketing.
- Regular giving.
- Major Gifts.
- Trusts and Foundations.
- Corporate Partnerships.
- Special Events.
- Donor Stewardship/Donor Care.
Mystery Shopping
Ever wonder how your organisation measures up against industry best practices? FundraisingForce offers a mystery shopping service to gain an independent evaluation of your organisation focused on hey areas, such as:
- Donation/gift giving experience.
- Receipting and acknowledgement processes.
- Repeat solicitations of donors.
- Donor care and stewardship.
FundraisingForce has mystery shoppers how will serve as donors of your organisation and conduct evaluations of multi-channel approaches over a timeframe of months or years. Organisations receive a report post-campaign, as well as an annual report, which offers organisation management insight and objective evaluations.
Testimonials
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Blog
It’s Giving Tuesday – where are you?
It’s #GivingTuesday. Did your nonprofit organisation participate in this increasingly important marketing campaign? GivingTuesday, often stylised as #GivingTuesday for purposes of hashtag activism, refers to the Tuesday after U.S. Thanksgiving in the United States. It is a movement to create a national day of giving at the beginning of the Christmas and holiday season. US […]
Happy Thanksgiving, USA
It’s Thanksgiving in the USA and, by now, many will have enjoyed a meal surrounded by family and friends. I woke up this morning to several Thanksgiving greetings from nonprofit organisations including the following from Share Our Strength, Boston Children’s Hospital, The Michael J Fox Foundation for Parkinson’s Research, and SpeakEasy Stage Company: […]
Gifts of stock to charities
When I teach fundraising classes for Fundraising Institute Australia and others, I often times draw distinctions in fundraising in the UK, US, and Australia. One distinction I draw is the difference in direct marketing and major gifts fundraising between the US and their UK and Australian counterparts. Perhaps an over generalisation, but direct marketing is […]
Wisconsin Alumni Association sends Thanksgiving greetings
The Wisconsin Alumni Association (WAA) sent their Thanksgiving greetings yesterday by way of video message to WAA members. The well-rounded piece included a multitude of thanks from Paula Bonner, CEO of WAA, as well as a view of the campus, students, and activities, and what’s to come in the future. This is a perfect example […]
Handwritten envelope? Sort of…
You may recall, I have written about hand written envelopes prior and their ability to capture a donor’s attention amongst a mountain of mail in our letterboxes. Bush Heritage Australia nearly got there last week with this interesting piece. I received an appeal from Bush Heritage Australia and the carrier had an interesting font, which […]
Charity Christmas cards – have you purchased?
Christmas cards are certainly not sent at the same volume of the ’80s, ’90s, or, even, ten years ago. However, Christmas cards are still sent by many suppliers and individuals. Have you purchased your Christmas cards to send to customers, family, friends and neighbours? Are the greeting cards benefitting a charity? For anyone who still […]
Best practice use of bar coding and scanning
Does your non-profit organisation use bar coding to scan response devices for the tax or Christmas appeals? I give to hundreds of charities a year – partly for the FundraisingForce mystery shopping study and others for personal reasons. Very few of the organisations supported through the mystery shopping study or on my own use bar […]
Dementia is no laughing matter
My Aunt was recently diagnosed with dementia. Why is it OK for people to make jokes about Alzheimer’s disease or dementia? Dementia is no laughing matter. So, why do people feel they have permission to joke about dementia/Alzheimer’s disease when it is discussed publicly? I recently attended a fundraising conference where a well-known presenter joked […]
BPay is another option on the giving menu
Of all the charities I give to throughout the year, within the FundraisingForce mystery shopping study and independent of, I am surprised how few charities offer BPay as an option on the giving menu. Donors prefer choice. BPay should be added to the menu of giving options for your charitable organisation. BPay is very popular […]
Emirates Airlines and Emirates Foundation – capturing traveller’s attention
I wrote a blog post recently about travel audiences being captive audiences and I asked why more travel companies do not promote charities and charitable activity to this audience. With more than 23 hours of flight time on recent flights on Emirates Airlines from Amsterdam to Dubai and Dubai to Sydney, I felt that captivity! […]
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