About Us
FundraisingForce hires only the most highly experienced fundraisers.
Each consultant carries subject matter expertise in the area assigned. The advantage of a FundraisingForce consultant is the fact that our consultants have walked in your shoes and understand your business inside and out saving you time and project costs.
Stephen Mally
FundraisingForce hires the most seasoned consultants to bring the highest level of expertise to your non-profit organisation or university.
Stephen Mally CFRE FFIA is the Director of FundraisingForce.
Stephen Mally brings over 30 years of fundraising and non-profit consulting to the project. Having served as a 20-year fundraising veteran in the United States for a variety of health care related charities and hospitals, Stephen transitioned to consulting in Asia-Pacific and in Europe in 2008 where he has consulted with over 500 organisations in those regions gaining a vast amount of diverse exposure to diverse organisations, SRM solutions, fundraising programming and fundraising operations.
Stephen acquired his Certified Fundraising Executive (CFRE) credential in 2012. Less than 150 fundraisers in Australia and New Zealand hold the CFRE credential, which is the first globally recognised credential for fundraising professionals. CFRE International certifies experienced fundraising professionals aspiring to the highest standards of ethics, competence and service to the philanthropic sector.
Stephen was named a Fellow of the Fundraising Institute Australia (FIA) in 2017.
Speaking Engagements
Stephen Mally, Director, FundraisingForce, is currently accepting requests for speaking engagements that may be wrapped around his travel schedule.
A frequent presenter, Stephen has spoken at regional, national, and international fundraising and management conferences, including:
- Association of Development and Alumni Professionals in Education (ADAPE)/EducatePlus
- Association of Fundraising Professionals (AFP) Massachusetts
- Association of Fundraising Professionals (AFP) Hong Kong
- Association of Fundraising professionals (AFP) Singapore
- Association of Professional Researchers for Advancement (APRA)
- Blackbaud Conference for Nonprofits United States
- Blackbaud Conference for Nonprofits Asia-Pacific
- Council for Advancement & Support of Education (CASE) Asia-Pacific
- Fundraising & Philanthropy Magazine Australasia
- Fundraising Institute Australia
- JBWere
- The Newport Initiative
- Pathways Australia
- Variety – the Children’s Charity Australia
- Variety – the Children’s Charity International
- Women in Development (WID)
Stephen has also been published in:
- Third Sector Magazine (March 2017).
- The Non-Profit Voyeur (Fundraising and Philanthropy Magazine, April 2014).
- I’m Watching You! Fundraising and Philanthropy Magazine (April 2013 and May 2012).
- Data Hygiene is Everybody’s Business Fundraising and Philanthropy Magazine (April 2011).
- Data Hygiene is Everybody’s Business Fundraising Institute New Zealand (FINZ) (June 2010).
- Ask Your Constituents for Money? You Bet! A white paper for Association of Fundraising Professionals (AFP and Blackbaud (May 2008).
Our Services
CRM Selection
Whether your organisation is selecting a constituent relationship management (CRM) solution for the first-time or is upgrading something already in place, our expert consultants will work with your team to find the perfect solution to meet the requirements of your non-profit organisation or university.
FundraisingForce will assist your charitable organisation to:
- Identify and document organisation-wide requirements.
- Craft a tender for proposals.
- Manage the demonstrations.
- Serve as a bridge between your organisation and the suppliers.
The end result is an ability for your organisation to focus on fundraising and management of your non-profit organisation while being guided through the very difficult and important process to select a solution to meet your organisation-wide requirements.
FundraisingForce has no affinity to any supplier or product in the marketplace. We truly are the independent and objective partners to help you find the best fit for your organisation.
Database Analysis
Not every organisation seeks to replace their constituent relationship management (CRM) system. Some simply need a “tune up” of their CRM solution in order to realign it to meet the non-profit organisation’s business objectives.
Your CRM is the most important asset your organisation owns. Receiving an external, independent analysis is the best way for your organisation to determine if you are making the best use of your CRM. Our firm has experienced consultants who have conducted more than 750 of such analyses over the last several years and has expertise to identify areas for improvement, opportunities to implement best practices, and ways in which your organisation may increase fundraising and decrease costs.
Fundraising Review/
Strategic Planning
Fundraising Review
Have you ever looked at something for weeks, months, or even years, and failed to see the issues or opportunities for improvement? An objective, outsider evaluation of your overall fundraising program is often times the best way to analyse what is working well, which programmes deserve an “early retirement” and where there is a chance for revitalisation or new programmes to take their place.
Fundraising Strategic Planning
A fundraising review is the first step in an overall strategic planning process. A fundraising strategic plan (FSP) is a three-year roadmap to guide your organisation toward a destination. A FSP is a vital component, which identifies the overall fundraising goal of the organisation, breaks the goal into specific strategies by fundraising area, and offers key objectives, tasks, and assignments at the programmatic level. Every person in your organisation will participate in the process to receive total buy-in from your team.
The FSP will include:
- A review of fundraising history, including key income streams and associated expenses.
- A review of gaps across the organisation.
- A comparative analysis to show how your organisation stacks against industry peers.
- Goals, objective and assigned tasks by fundraising area.
- Tools to measure the outcomes of the FSP quarterly, annually and across the lifespan of the plan.
Fundraising Program Management
Whether your organisation lacks fundraising expertise, has experienced a recent staff vacancy, or needs an extra set of hands to achieve fundraising objectives, FundraisingForce has experienced fundraisers who may assist in:
- Direct marketing.
- Regular giving.
- Major Gifts.
- Trusts and Foundations.
- Corporate Partnerships.
- Special Events.
- Donor Stewardship/Donor Care.
Mystery Shopping
Ever wonder how your organisation measures up against industry best practices? FundraisingForce offers a mystery shopping service to gain an independent evaluation of your organisation focused on hey areas, such as:
- Donation/gift giving experience.
- Receipting and acknowledgement processes.
- Repeat solicitations of donors.
- Donor care and stewardship.
FundraisingForce has mystery shoppers how will serve as donors of your organisation and conduct evaluations of multi-channel approaches over a timeframe of months or years. Organisations receive a report post-campaign, as well as an annual report, which offers organisation management insight and objective evaluations.
Testimonials
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Blog
What makes up your charity’s constituency?
Charities are dependant on a constituency. Some charities have a built-in constituency and others are not as fortunate to have such a natural constituency. Examples of built-in constituencies include: Grateful patients for a hospital Students for a school or university Members for a museum or cultural institution Clients and family members for a charitable organisation Last […]
An awesome telemarketing call from a charity
An awesome call from a charity. Am I nuts? Whoever says such a thing?! I received a wonderful telemarketing call from Seeing Eye Dogs Queensland on Monday evening. I love these calls – especially when the caller provides a good quality experience for the recipient! This caller identified herself from Apple Marketing Group. She really made […]
Ice bucket challenge – creative, innovative, and successful
On Saturday, I was in Zambia packing to return to Australia while BBC World News was on the television. A panel discussion was occurring and one of the topics, in addition to the situations in Ukraine, Syria and Iraq, was the Ice Bucket Challenge for the ALS Association. Seriously? This made BBC World News? The […]
Cause marketing in Australia – few examples come to mind
Cause-related marketing is quite popular in the United States. Examples that come to my mind include the ability to add a donation to my grocery bill at a supermarket chain, corporate contributions to a cancer-related charity when a Boston Red Sox player hits a home run, and a big global bank offering free admission to […]
New donor welcome packets – a thing of the past?
Many people know that I have conducted a mystery shopping study in Asia Pacific over the past four years. This study, self-funded, self-guided and self-directed, focuses on the gift giving experience, receipting and acknowledging, follow on solicitations, and other donor care treatments received. I have reported on study findings prior and today I want to […]
Donor care events – showing the impact of philanthropy
I recently received an invitation from RMIT inviting me to attend an event hosted by the Vice-Chancellor and President, Professor Margaret Gardener AO. The event is to showcase the impact on philanthropy at RMIT. The event appears to be open to donors and prospects alike because the letter attached to the invite says “if you […]
Switch up your donor care treatments
I travel each week. I am a creature of habit. I mostly take the same flights, I usually sit in the same seat on the plane, and I try stay in the same hotels. Things are pretty routine. Because I stay in the same hotel, I am surprised each week when I receive the same […]
Fundraising statistics at your fingertips
Are you able to recite the progress of fundraising for the year? If asked, do you know exactly where your organisation stands in terms of funds raised to goal, progress within each fundraising program, and other critical key performance indicators (KPIs)? My experience is that some staff of nonprofit organisations are unable to, if pressed, […]
Employee professional development – a right for staff, not a privilege
Having worked and consulted with hundreds and hundreds of non-profit organisations worldwide, one of the biggest challenges I have witnessed is staff turnover. In some organisations, staff turnover in a year might amount to 40%+. This is a problem not just in non-profit organisations, but with suppliers in our market as well. Why might staff […]
New month – take four steps forward for donor care
It’s a new month and the first full work week of August 2014. Take four important steps today for donor care. Call a major donor who has not heard from your organisation in a while. Simply ask how they are going, tell them two or three exciting things happening with your organisation, and thank them […]
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