#GivingTuesday is here already. It is just one week away. What is your non-profit organisation, school, hospital, university, or cultural institution doing to mark the special day?
This year, on 29 November 2016, Australian businesses, not-for-profits, charities, community groups, families and individuals are strongly encouraged to join a global movement and celebrate a day of giving to kick off the giving season.
New York’s 92nd Street Y was the catalyst and incubator for #GivingTuesday, bringing the expertise of 139 years of community-management to the project and providing #GivingTuesday a home. The United Nations Foundation joined as partners, bringing their strategic and communications clout to the project. An amazing team of influencers then offered their ideas, contacts and wisdom to help shape and improve the concept. A powerful list of corporations and non-profits agreed to be founding partners, helping spread the word and committing to their own #GivingTuesday initiatives. Since then, countless organisations, friends and leaders have all added their support and talents to make #GivingTuesday a reality.
Blackbaud, one of the founding partners of #GivingTuesday through the #GivingTuesday Trends report, reported the following key findings:
It’s not too late to get a campaign together for #GivingTuesday. But, do not delay. The big event is one week away. Join the campaign!